Saka, iwe unoda kuve Instagram influencer. Zvino chii?

Vangani vanofurira zvinotora kushandura girobhu remwenje?

Zvakawanda zvekutevera! 

Zvakanaka, kuseka kwakashata parutivi, kuve munhu anofurira kune zvinopfuura kungova nekunyemwerera kwakanaka uye kukwezva. Kufurira ibhizimusi rakaverengerwa. 

Kuziva nyika yevapesvedzera kunogona kubatsira yako wega social media kuvapo, kunyangwe iwe uchida kubhadharwa kuti ubatane kana kusimudzira zvirimo uye zvigadzirwa.

Ndiani anofurira?

Muna 2019, sezvisingaite sezvingaite senge, unogona kurarama nekuva ane mutsa, kuronga, uye rombo rakanaka pasocial media (kunyanya Instagram). 

Vanofurira vanhu vanotumira pasocial media vachishandisa kutsigira, kuiswa kwechigadzirwa, uye kudyidzana kwemhando. IN Pakutanga gore rino, vatori venhau vakashuma kuti vadiki, vasina-vakakurumbira vapesvedzera vanogona kuwana pakati pemadhora makumi matatu nemakumi matatu emadhora pagore. 

Nepo kudyidzana kwevanozivikanwa isiri pfungwa nyowani, kubuda kwe "mararamiro" anopesvedzera chinhu chitsva. Ava vapesvedzeri ndiwo chaiwo bhizinesi ravo. Vanoshanda kuratidza hupenyu hwavo hwezuva nezuva kuburikidza nemifananidzo nemavhidhiyo nenzira inobata uye inokwezva muoni. 

Influencers idhijitari yechipiri hama yeshoko remuromo. Mafurira anoshanda nekuti ndeechokwadi uye anozivikanwa, zvinoreva kuti akavimbika. Ivo vanhu chaivo vanorarama hupenyu hwavo hwemazuva ese kana hwakasarudzika uye vachivaka kusatya uye kuvimba nevateveri.

Vateveri vanogara varipo, vachikurukura, vachipa mhinduro, vachifarira mafoto uye zvimedu, uyezve kuenzanisira kana kudzidza zvinofurira maitiro nemaitiro. 

Vamwe vanofurira vane yavo yechigadzirwa mutsara. Vamwe vanopa macode ekusimudzira kune vashandisi vatsva yezvinhu zvakasiyana siyana nemasevhisi. Vamwe vapesvedzeri vanozviratidza pazviitiko (iyo 2019 Met Gala yakapindwa nevanhu vazhinji veYouTube uye vanofurira) vobva vatumira zvinyorwa nezve zvavakasangana nazvo. 

Pesvedzero ndeyekuve wega uye kuve munhu, asi nekutengesa kwakanangwa. Kana iwe ukazvishambadza zvine hunyanzvi nerudzi rwemunhu uye nekuita mari pane yako yevateveri base, iwe uri pesvedzero. 

Zviri nyore here kuve munhu anofurira?

Kunyangwe zvingaite sekunge kuve mufurira zviri nyore… mhinduro kumubvunzo iwoyo? Kwete. 

Kuti uonekwe se "micro-influencer", unofanirwa kuve nevateveri vanosvika zviuru zvitatu. Vazhinji vanoshuvira Instagram influencers vanowira muchikamu che "nano" kana "micro" influencers. Zvingani une?

Nevanopfuura 95 mamiriyoni mapikicha anotumirwa ku Instagram zuva nezuva zvakaoma kumira kunze kana iwe uri kuyedza kuve mufurira. Vazhinji vanofurira vanofanirwa kuyedza kwemakore vasati vatorwa nevatsigiri uye kuwana kuvimbika kwakakwana kuita chero mari. 

Mukupindura zviuru zvevanhu vari kuyedza kuita mari kubva kune vanofurira uye chaizvo mamirioni emifananidzo uye mameseji kuti apfuure, maitiro ekushambadzira anombundira kushambadzira kwekukurudzira. Kune kunyange makambani anomiririra vapesvedzera, post profiles inonyora vatsigiri vekare, stats dzekuita, uye mitengo papositi.

Kana iwe uchida kuva muimbi ane simba, verenga. Zvinotonyanya kukosha, kana iwe uchida kudzidza kubva kune vanofurira kuti uve neruzivo rwakanyanya pasocial media kuvapo, ramba uchiverenga!  

Kushandisa Instagram kune Chinangwa

Vanofurira vanhu avo, zvakanaka, pesvedzero. Kanganwa...vapesvedzeri havangori nesimba, vanorima. . 

Chii chaunoda kuita nekuvapo kwako pasocial media? Rondedzera yako social media uye zvekushambadzira zvinangwa. Shandisa Instagram nehungwaru. isa zvimwe , wobva warega Instagram ikushandire.

Kusarudza rudzi rweakaundi

Ngatitangei nezvinokosha. 

Une account ipi? Iyo account account yako inoenderana nezvinodiwa nebhizinesi rako here? 

Mamwe maartist ane Instagram maakaundi ehunyanzvi chete uye vanochengeta yakaparadzana account account (kana kuti havana!). Mamwe maartist anosanganisa ega uye nyanzvi muakaundi yavo. Vamwe maartist vanoshandisa bhizinesi account. 

Iko hakuna nzira chaiyo yekuzvizivisa pa Instagram. Imwe neimwe mhando yeakaundi ine zvayakanakira nezvayakaipira, funga kuti ndeipi inonyanya kukosha kwauri. 

Uye nokuda kwaMwari, ita kuti nhoroondo yako izivikanwe!

Kusarudza Yemukati Nzira

Iyo account yaunotumira zvine chekuita ne art inonzi inyanzvi account. Unozviratidza senyanzvi yemifananidzo. 

Ndezvipi zvakanakira rudzi urwu rweakaundi? Zvemukati zviri nyore kugadzira. Iwe unonyatsoziva zvauri kunyora nezve (unyanzvi, kutengesa, zviitiko, maitiro ako). Vateveri vako vangangove vatengi, une yakavakirwa-mukati niche vateereri vevanhu vanofarira basa rako uye mauri.

Iyo account ine musanganiswa wehunyanzvi hwako uye zvemukati zvinokutendera iwe kudyidzana zvakanyanya nevateveri vako. Nepo dhizaini-chete account yakanyatso hunyanzvi, iyi mhando yeakasanganiswa account inogona zvakare kubatsira bhizinesi rako.

Rangarira vanopesvedzera. Vanobatanidza hupenyu hwavo hwezuva nezuva nebasa, kuiswa kwechigadzirwa uye kutsigirwa. Iwe unogona nyore nyore kubatana kubasa rako nerudzi urwu rweakaundi. Nekudaro, ita shuwa kuti yako yakatumirwa yakabatana. Rangarira kuti uri kuratidza basa rako, kwete hupenyu hwako wega.

Kana iwe ukafunga kusanganisa iwe pachako uye nyanzvi, funga akasiyana Instagram maficha anogona kukubatsira iwe kuyananisira pakati pe "zvitupa" zvako zviviri. Kana iwe uchitumira zvega uye pamwe zvakavanzika zvemukati, sefa "shamwari dzepedyo" paunenge uchitumira. . 

Iwe unogona zvakare kuwana yako account pane yakanyatso bhizinesi account. Tumira nguva nenguva nezve zvakakosha kwauri. Goverana backstory pane chikamu chebasa rako reunyanzvi, kana simbisa zvinhu zvaunofunga nezvazvo zvine hukama nehunyanzvi hwako.

Kushandisa bhizinesi account

Kana usati uchiri kuishandisa, shandura yako Instagram account kuita bhizinesi account!

Kushandisa bhizinesi account kunobvumidza iwe kuona analytics, kugadzira ads, kuwedzera "contact bhatani" uye, kana iwe ukawana vanopfuura 10,000 vateveri, gadzira live zvinongedzo munyaya kuti zvikubatsire kuwana vatengi vakawanda kuwebhusaiti yako kana. .

Kana iwe uchida kuzviratidza sewe munhu anofurira kana brand shamwari, chimiro chebhizinesi chinokubvumidza iwe kuratidza yako yekubatanidzwa data uye kuratidza kuti uri "influencer".

Nekuongororwa kweakaundi yebhizinesi, unogona kuona kusvika kwako, kuti vanhu vakawana sei account yako (nehashtag, kubva kuprofile yako, nezvimwewo), pamwe nenhamba yekuda, migove, masevha, uye makomendi. 

Kugadzira Yako Bio uye Nei Zvichikosha

Yako biography mune yako Instagram account yakafanana nebhizinesi kadhi, uyezve inofanirwa kukurumidza kuendesa ruzivo rune simba uye kuve nyore kuverenga. 

Ino inzvimbo yaunogona kuzvisuma muchidimbu, wedzera chinongedzo kune webhusaiti kana kuonana, uye kupa nzwisiso mune yako mhando uye kunaka. Instagram inobvumira anosvika 150 mavara kune bio. Zvakanakisa, iwo mutsara wechinyorwa. 

Saka, buruka kune bhizinesi. Ndokumbira uise zita rako, zvaunoita, ruzivo rwako rwekufonera, uye yako gallery/imwe mubatanidzwa. Zvichengetedze zviri nyore, asi zvigadzirire iwe. Usatya kuwedzera chinhu chemunhu kune yako bio, pamwe wedzera emoji - tora pepa kubva kune vanofurira uye rangarira kuti hunhu uye kubata kwevanhu dhiraivha bhizinesi nekuita. 

Kupesvedzera muunyanzvi

Saka isu tinoziva kune akawanda evapesvedzeri kunze uko vachitengesa kunyorovesa kumeso, kunwa kunotsigirwa paleo, keto, kana alkaline shakes. Asi pesvedzero inoratidzika sei munyika yehunyanzvi?

Kune akati wandei vatambi vakuru muchiitiko chehunyanzvi vakakwanisa kuve nemukurumbira, senge MET curator. .

Ehe, kune magaraji ane vateveri vazhinji uye kunyangwe maakaundi evanofarira magalari akadai , iyo yakaunganidza pamusoro pevanyoreri ve94 nekushanyira zviratidzo zveunyanzvi pasi rese uye kutumira kubvunzurudzwa nevatambi. 

Ko muimbi chaiye uye munhu ane simba anotaridzika sei? 

Iwe uchasarudza! Uri mhizha. Iwe ndiwe uri kufunga nezve nzira yekuwedzera influencer kushambadzira kune yako runyorwa. Kudyidzana kana kudyidzana kungakubatsirai zvakanyanya sei? 

Vanyori vemhando yepamusoro vanowanzo batana nemabhureki kuti vabatane pamitsetse yezvigadzirwa zvakasiyana vozotumira nezve mutsara wavo nekambani yayo amburera. inyanzvi inoona inobatana neiyo Uniqlo brand kugadzira pop art uye katuni yakafuridzirwa zvipfeko. 

Nekudaro, iwe haudi tambo yekupfeka kuti uite mhedzisiro. 

Kushambadzira kweArtist kunogona kuve kudiki sekubatana nemabhizinesi emuno, kugadzira mutsara wemazita kana maposta enzvimbo yekubika doro, kana kuyambuka-inosimudzira art yedunhu yakavhurika studio manheru. 

Funga nezve influencer kushambadzira zvakanyanya.

Iwe unogona kushandura chero komisheni kuita inokurudzira kushambadzira kana iwe ukawana dhiri rekusimudzira nemushandirwi wako uye kutumira kusimudzira bhizinesi ravo / chigadzirwa pamwe nechako.

Kutora mafungiro ekufurira

Shandisa hunhu hwekupesvedzera uye tanga diki nekuzvisimudzira, kutaura nevanogona kutsigira, uye kuramba uchizvisimudzira iwe nebasa rako.

Rangarira kuti kubudirira kwako pamhepo kunoenderanawo nekuedza kwako kwekunze. nevanhu vaunoda kubatana navo. 

Funga nezvevanhu vaunoyemura uye vaunoda kushanda navo. Vatevere pa Instagram. Kura online art vanoda uye vazive kuti unoda basa ravo!

Iwe unoda kushanda nemutengesi kana framer? Tag uye utaure nezvazvo paunoshandisa zvigadzirwa zvavo. Iyi inogona kunge iri chero nguva yaunoshandisa zvigadzirwa zveunyanzvi kana zvinhu zvaunonyanya kuda, unoenda kune itsva gallery, kana iwe unoverenga chinyorwa pane bhurogu yaunoda (zvigadzirwa zvemifananidzo, magaraji, kana mabloggi emifananidzo). 

Kuzvisimudzira uye kuvaka hukama kunogona kunge kuri nyore kuedza sekuita chokwadi chekumaka mumwe nemumwe muimbi muboka rekuratidzira munyaya kana chinyorwa. Aya maartist (kana akangwara) anogona kudzokorora kana kuisa nyaya yako munyaya yavo. 

Violetta! Kufurira!

Iwe uchangobva kusvika kune vateereri vatsva. Vateereri vanotoda art uye vangangoda yako. 

Kutsvaga dzimwe nzira dzekuita mari art yako pa Instagram? .