Basa Diaries: Sei Mutsvene Jane Runako Muvambi Casey Georgeson Pioneered CBD Runako Space

Mutsvene Jane Runako rakaputika pachiitiko muna 2019 nechigadzirwa chimwe chete chegamba: Iyo yakasarudzika runako serum yakagadzirwa kubva ku500 mg Yakazara Spectrum CBD. Panguva iyoyo, CBD yaive chinhu chitsva cherunako uye pakanga pachine mitemo yakawanda yakaitenderedza, asi muvambi. Casey Georgeson akaziva kuti yaifanira kutaurwa kuchengetwa kweganda kwepamusoro market. Pasati papera makore maviri mushure mekutanga, Saint Jane Runako akatorwa naSephora uye akawedzera zvipo zvake kuti zvibatanidze zvakasiyana-siyana. CBD infusion zvigadzirwa, kusanganisira itsva yake Moisturizing cream ine petals. Isu nguva pfupi yadarika takava nemukana wekutaura naGeorgeson nezve budiriro yerudzi rwemhando yacho, pamwe nemamwe misungo inobatanidzwa mukuva piyona werunako rweCBD. Ramba uchiverenga kuti uverenge hurukuro yakazara. 

Mushure mekugadzira akati wandei makuru erunako mhando, chii chakaita kuti udzoke uye ugadzire yako? 

Pamberi pekunaka, ndakatanga kugadzira mhando mumunda wewaini. Muna 2005, ndakashandira kambani hombe, The Wine Group, kwandakagadzira brand inonzi Cupcake Minda yemizambiringa. Iyi ndiyo mhando yekutanga yandakasika uye yakabudirira zvikuru. Ndapedza ndakaenda kubusiness school and I really missed beauty. Saka muzhizha ra2007, ndakashanda kuSephora semudzidzi wavo wekutanga weMBA. Zvaingoshamisa - uye ndaiziva kuti izvi ndizvo zvandinoda kuita kana ndapedza kudzidza. 

Ndapedza kudzidza, ndakashanda kuKendo naSephora kwandakagadzira Marc Jacobs [Runako], Elizabeth naJames naDisney veSephora. Ndagara ndichida mabhureki ekuvaka, asi ndaiziva kuva muvambi chaive chimwe chinhu. Zvaifanira kundipinza munyika ino umo ndakanga ndisina chokwadi chekuti ndakasununguka - ndaigara ndichifarira kuve kuseri kwezviitiko uye kuve nemumwe munhu ataura nyaya yemhando.

Ndakaita sekutamba nepfungwa yekutanga yangu brand, asi ini ndakanga ndisina zano rakakura raizondikurudzira kuti nditore kusvetuka kwekutenda munyika yemuvambi. Ipapo ndakawana CBD uye kamwe kamwe yaive iyo yakajeka yemhando pfungwa yandati ndambove nayo. Ini ndaifunga kuti molekuru iyi yainakidza kuchengetwa kweganda nekuda kweiyo anti-kuzvimba zvimiro uye nenyaya yekuti ine ma antioxidants ane simba. Ndakafunga kuti yaiva imwe yezvinonyanya kufadza zvekuchengetedza ganda zvenguva yedu uye rudzi rwakatora nokukurumidza zvikuru shure kwaizvozvo. 

Wanga uchitarisira kwete chete CBD sechinhu chinongedzo, asiwo iyo mhando kuputika nekukurumidza sezvayakaita? 

Aiwa, uye ndichitarisa kumashure panguva yekutangisa 2019, yaiita senge cannon kunze kwegedhi. Yakanga yakaita se "wow" nguva apo rudzi urwu rwakanyatsotora pfungwa dzevanhu uye nekubata mwoyo yavo nepfungwa kupfuura chero imwe mhando yandakamboshanda pairi. Aive nehukama hwakadaro kunharaunda yatakavaka. Ndinodada nazvo, nekuti taizviitira mari, tidiki uye takaparadzana - kwete kuti taiva nemabhajeti makuru. Yese imwe mhando yandakambogadzira yaive yekambani hombe uye yaive nepedhi yekuburitsa kuti vararame. Nokuda kweizvi, boka duku uye rine simba rakashanda pamba pangu. Ndinodada nazvo.

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Wakambotya kugadzira chigadzirwa neCBD sezvo pakanga paine mitemo yakawanda yakaitenderedza?

Ini pamwe ndingadai ndisina kuva netariro sezvandaive, asi zvaiita sezvisina musoro kuti CBD yaizobatwa sechimwe chinhu chisiri vhitamini. Ndakanga ndakarurama pamusoro pazvo - ndakafunga kuti, "Izvi zvinofanira kunge zviri mukuchengetwa kweganda." Izvi zvakakunakira iwe. Kuziva zvandinoziva iye zvino pamusoro pedambudziko rakawanda randinogona kuwana shure apo rakanga riri rimwe zvinodhaka pachirongwa - chaipo apo heroin iri - izvo zvinongopenga kunyange kutaura zvinonzwika ... Ndaigona kupinda mune zvakawanda. dambudziko. Asi ndaiva kuCalifornia, uko cannabis yakanga ichangobva kunyoreswa zviri pamutemo, uye ndakafunga kuti zvakanga zvakanaka. Takarova nyika mushure mekunge vapfuura purazi account [uyo akanyoresa zviri pamutemo zvigadzirwa zveCBD]. Ndakanga ndine chivimbo chekuti iyi ndiyo yaive molecule yekuchengetedza ganda zvekuti ndakanzwa kuti zvese zvaifanira kubata - uye zvakaita, asi pamwe ndaive muhombe pabhurugwa rangu.

Iwe unozviona sechimwe chinhu cheCBD piyona kune vamwe vanoda kuunza munzvimbo yerunako?

Ini ndinoti CBD yakawanda senge post-waini kurambidzwa nguva nekuti ndiyo yekumashure yandakabuda uye yakanyatsoita kudaro. Zvichiri kunzwika seWild West - kune akawanda mabhureki akatouya uye aenda, asi pane nzvimbo yakawanda yekuti mhando dzakawanda dzibudirire. Uye ini ndinotenda chaizvo kuti pamwechete isu takasimba zvakanyanya uye imwe neimwe ine yayo streak. Kukwikwidza kwakaoma uye iindasitiri ine zvakawanda zvinogoneka. Asi iwe unoziva, ndini wekutanga kusimuka ndokuti, "Kana iwe uchida kutanga brand yeCBD, ini ndichakubatsira nekuti ndakadzidza zvakawanda nezve zvekusaita." 

Zvakawanda zvachinja kubva patakatanga uye mitemo iri kuchinja nekukurumidza. Naizvozvo, ini ndinogara ndichifara zvikuru kugovera ruzivo rwangu nevamwe vatengesi vemhando avo vachangotanga kuitira kuti vadzivise dzimwe misungo.

Yako yazvino kuvhurwa ndeye petal moisturizer - chii chaive kukurudzira kumashure kwayo?

Ini ndakafemerwa nekupfava kwemaruva petals. Takanga tichishandira kutorwa kwemifananidzo Iyo yakasarudzika runako serum uye takanga tichiwaridza maruva ese aya nezvirimwa, uye ndakafunga, "Mapatsi aya akapfava zvisingaite." Nei vakapfava kudaro? Chii chinovapa kugadzirwa kwakadaro? Ndiyo musanganiswa wakakwana we hydration uye zvinovaka muviri. 

Saka takatanga kugadzira fomula iyi nepfungwa yekuti isu taida yakareruka, yakareruka manyorerwo, asi isu taida kunyatso kusimudzira kunyudzwa kweiyo hydration. Saka nekudaro, fomula yacho yakasarudzika - hainzwe senge ine girizi cream, asi inopawo zuva rese hydration kuganda. Kune maruva anotorwa, aive ekuti maruva api anofanirwa kutsigira zvinozorodza zveCBD uye elasticity yeganda. Saka, hibiscus, magnolia, frangipani, pink lotus uye daisy inoshamisa pachayo paganda, asi muhutano vanouya pamwe chete mu symphonic bouquet yemaruva.

Nderipi rimwe zano rerunako raungada kuudza mudiki wako?

Haisi iyo yakanyanya kushamisa, asi inwa mvura yakawanda. Imhando ye cliché, asi ini ndinoona musiyano wakadaro kana ndisina mvura yakakwana mukati mezuva. Ganda rangu rinopenya uye rakasimba kana ndine mvura yakawanda. Ratidza kuti ungagara sei uine hydrated zuva rese - kunyangwe iri tsika inogumbura yekunwa mvura zuva rese - nekuti inoratidzira paganda rako. 

Ndeipi yaunofarira skincare maitiro izvozvi?

Ndinonyatsoda huzivi hwekuti kuchembera chipo. Uye ini ndinoda iyi pfungwa yekuti rejuvenation haisi iyo chinangwa. Senge, iwe unoda kurarama kune 95 kana kwete? Sendamira zvine nyasha kune zano rekuchembera uye kuda ganda rako, kunyangwe richiratidza mitsara yako yekuseka semepu yemugwagwa kune yako yapfuura. Iri ndiro rega ganda rauchava naro kweupenyu hwese, saka rega kutsamwira, rega kurwisana naro, rega kushoropodza, chingoziva kuti iri nderako uye ganda chete rauchava naro. Saka ndinoda chaizvo kuti shanduko iyi iri kuitika.